Japan-based Messaging app Line launched in June 2011. Now it has
achieved a new record of 200 million registered users worldwide on Saturday,
July 21!
The application supports messaging
and voice over Internet Protocol calling, but is known for popularizing digital
sticker packs, or character-driven emoticons. In
a previous conversation with CNET, Line U.S. CEO Jeanie Han said users send
more than 750 million stickers each day. The company made 30 percent of its
first quarter 2013 revenue, or around $18 million, from selling sticker packs,
according to its earnings statement.
Line's success with stickers
has inspired American app-makers such as Path and Facebook to add their own
interpretations on the expressive emoji to their services.
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